Gardner Business Media and AMT Signs a Cooperation Agreement for FITMA
After a successful launch in 2022, FITMA’s second edition will be held in June 2023 in Mexico City, and with a top-tier partner: the Association for Manufacturing Technology (AMT).
Gardner Business Media and the Association for Manufacturing Technology (AMT) have signed a cooperation agreement to organize, produce and promote FITMA, Latin America's main manufacturing trade show that connects manufacturers, OEMs, and technology-equipment suppliers from around the world.
The FITMA collaboration extends the partnership between Gardner Business Media and AMT, which in 2021 announced the formation of MT United, a joint venture that empowers North American manufacturers with data, analysis, and strategic information for accelerated growth, innovation, and global competitiveness.
Doug Woods, AMT president, and Rick Kline, Jr, president of Gardner Business Media, during the signature of the FITMA cooperative agreement.
Crédito: Modern Machine Shop Mexico
“We are very excited to have AMT joining us to build on the success of our FITMA event in Mexico City,” said Rick Kline, Jr., President of Gardner Business Media. “After a successful launch of FITMA in 2022, the addition of AMT's work with us going forward is going to accelerate the growth of this event and help us build a major metalworking opportunity in Mexico and for all of Latin America.”
“This is really exciting for AMT,” said Doug Woods, President of AMT. “AMT has had a longstanding relationship with Gardner Business Media, and both organizations have increased their involvement in the Mexican market for decades. Gardner has been a partner with AMT and the work we put into IMTS, and so when we had the opportunity to collaborate at FITMA, it felt like a natural connection.”
In addition to Rick Kline, Jr., Claude Mas, Executive Director of International Business for Gardner Business Media, will join Carlos Mortera, AMT’s International Director for Latin America, and Bill Herman, AMT’s Senior Director of Sales & Membership, in leading the new FITMA agreement.
“The manufacturing community in Latin America needs an event like FITMA that can showcase metalworking technologies and serve as a major opportunity for networking,” said Carlos Mortera. “The capabilities that Gardner and AMT bring to the table — quality manufacturing events, content, and technology messages — are what we are working hard to accomplish with FITMA.”
“The manufacturing market in Mexico is growing exponentially,” said Claude Mas. “Having a partnership between Gardner and AMT to produce a quality event that helps connects the global community with the local markets in Latin America is a great fit for both organizations.”
